Claire Parrett

June 26, 2022


When you’re planning your wedding, one of the most exciting parts is choosing your wedding gown. You’re deciding not only how you want to look but also how you want to feel on the day. To discuss all things dress making and creating your own custom wedding gown is Holly Butler. Holly is a bridal dress maker based in Melbourne but her gowns are seen all over the world.

Everyone is looking for that special dress that just feels right, the one where you feel like yourself and you look amazing. For the fashion minded who are looking for looking for something truly unique to take centre stage, working with a designer like Holly Butler is going to be one of the best ways to bring your own personality into your dress.  


Holly Butler, whose atelier is in Melbourne, designs and creates gowns which embody a whimsical romanticism in their soft, feminine designs. Each of her bespoke dresses are a skilful showpiece that speaks of the bride’s individuality and style. Working with Holly is a completely personal experience from the first meeting where she begins making sketches.

As you head into the process, take inspiration from wherever you find it. Some look to wedding or fashion magazines, others take cues from the location or season. Perhaps your family or cultural heritage are what’s most important to you. Having a reference board of ideas will give you a way to communicate what you are drawn to and where you want to move towards. As your gown comes to life, you’ll work closely with Holly on the fine details like fit, draping and embellishments. As with other parts of your wedding, being a part of the process of creating your dress is how you make it your own.

To see more of Holly’s designs and to get in touch with her about your own dress, I’ve left her website below for you

Claire x


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